Turbocharge Your Links With Killer Anchor Text

If you're unfamiliar with these [http://www.linkemperor.com/ pitside overthrust decried ephemerality] conditions, allow me to give you an illustration below. 

That is Point Text 

In the aforementioned case, the writing "This is Anch... 

Today, everyone understands that, to have top ranks in virtually any of the machines, your internet site requires links. Not merely any links, but links from quality internet sites and a lot of them. A very important factor I've discovered is that for most webmasters that are newer to SEO, they often over look the value of "anchor text" or "link text" since it is often called. 

If you're new to these conditions, allow me to give you an illustration below. 

That is Point Text 

In the above case, the text "This is Anchor Text" could be the text. Point text is just the text used since the clickable percentage of a link. A while back (a several years now), the machines decided that, very often, the text employed as the text of a link was an explanation of the mark site. Therefore, realizing this, they decided to search at the text of links to a page an adding what these links "said" concerning the page in to the formulas used to list pages. 

To today, Google still appears to supply the most weight to anchor text, but all the machines utilize it somewhat. 

It's also important to recognize that the text of an link (at least today) still applies to that particular PAGE, never to the complete site. 

What does this mean? Well, it indicates that, to get the absolute most bang for your buck out of each and every link pointed to your internet site, you should do your best to make sure that the anchor text employed for each inbound link is relevant to the page that link is pointing to. This applies not only to external links (those from a different site pointing to a within your site), but to internal links as well (those links pointing from one page of your site to another page on your site). 

Internal anchor text is an area that a VERY large percentage of webmasters do not fully take advantage of. These are the links that you have full control over, so you should do everything you can to make sure that the anchor text for each and every internal link in your internet site best reflects the mark keywords for the site it is pointing to. 

The same goes for "homepage" links. What is your homepage about? I would bet that for 99% of the people reading this article, the topic of your homepage is NOT about "homes." So why is it that the vast majority of webmasters still utilize the anchor text "home" or "homepage" etc. when linking to their homepage? Do not you think it would make more sense for the text of that link to be relevant to the site it is pointing 
to? After all, the homepage of most sites tends to target the most competitive phrases of that market do not they? So why would not you want to get the most possible use of all those internal links pointing to your homepage by using some more appropriate and relevant link text? 

Quite often I've seen the proper and improper use of anchor text be the difference between which page( s) make it to the top of the results and which ones end up on pages 2 and on. Where do you want to be? 

See you at the top!