Usuário Discussão:Phyliciauo27

De BISAWiki

Sometimes Spontaneous Social Networking isn't So Great

Jim Zuffoletti, President, OpenQ, Inc.

So there was a big brouhaha last week at Techcrunch's Hackathon when not 1 but 2 different pitches hit the stage with material that was tasteless at best and offensive at worst. The ensuing, heartfelt apology from Techcrunch caught my eye as a compliance professional. In short they highlighted the importance of pre-screening social media posts to avoid another social FAIL. The important social media compliance lesson in my mind is that while social and tech are conditioned to be transparent and spontaneous, sometimes there are great norms or standards we need to live by whether we're a company or an individual.

Social media compliance requires vigilant monitoring for risk. And, sometimes oversight and screening in the interests of the customer, the partner, the audience is a very, very good thing.

A link to the original article can be found on my blog page: http://www.openq.com/techcrunch-social-media-compliance-blog/