Website Copywriting From Dayton, Ohio: Why Your Website Needs A Professional Freelance Copywriter7032954

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You do that by honing your skills, learning to tell the difference between a product that people will want and one that they dont, and then writing only for products that give you a good shot at success.

Now, there are some great books on this, and I think Looking Out for 1 by Robert Ringer is one of the best. He talks about rational selfishness why we do things that appear not to be in our own selfinterest, like giving 10.00 to a charitable organization.

Web surfers are fickle. Theyre on and off your website in a flash. If you dont engage them quickly, theyre gone in a clicklikely, never to return. A freelance website copywriter lures them along in a manner that convinces them to actopt in, call or email, and even make a purchase. Therefore, good copy is not enough. It must be persuasive. A professional freelance website copywriter knows this intuitively. Website copy that leads to the close is part of his DNA. He makes sure that your website copy is engaging and focused on gaining a response. After that, its up to you.

Well, my decision to keep or fire the client wasn't an easy decision to make. I was going into my seventh week with this project. Most days were 16 hours long. A couple were 24 hours long. Obviously too much was invested into this client to just walk away.

No matter. Uncovering hidden details other copywriters overlook or never search for in the first place is what I do. The carefree, easy going lifestyle of a copywriter working from warm, white sand beaches while sipping drinks from fancy umbrella straws doesn't work for me.

If you have a financial newsletter, and you have a really strong promotion for that newsletter, you need to go rent a bunch of names of people who like financial newsletters and have demonstrated it by buying one before. That means, you want your competitors to have lots and lots and lots of names that you can rent.

Clayton: I think the worst thing that you can do is quote an hourly rate as your copywriting fee. So, without letting the client see any of this back office stuff, I would ask myself, How much do I want to make this year?

You know, while the National Enquirer wont even win the Nobel Prize in Literature, they write with simple language and very effectively target their audience...they have over 15 million readers after all. With all the complaints they get, no one has ever complained they write too clear.

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