People Getting Rich On line - Niche Research

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There are several keyword tools out there. I love to work with Overtures because its free and easy. Remember that the figures from Overture usually are inflated sometimes a l...

Hows that number coming along? You wll recall in the first element of this line I covered finding a list together of ideas quality rank checker tool for your site or blog niche. Hopefully you have a good sized set of basic classes. The next steps include narrowing the keywords and then doing some supply and demand study.

There are several keyword tools out there. I love to make use of Overtures since its free and easy. Keep in mind the numbers from Overture are usually inflated sometimes just a little sometimes a whole lot. They fudge the figures by counting like questions fly and flies or internet and affiliates get counted since the same dilemma. Remember they earn more income persuading their prospective advertisers that a search term is popular.

Therefore plug-in among the general search terms from your list. Im going to test dogs. Here are the results:

Queries done in February 2006

Rely Research Expression

1104234 dog

225786 dog

183180 dog training principles

152056 dog show

139072 dog breeders

98321 dog name

97021 dog instruction

91172 dog image

88480 dog for sale

62657 dog brushing

56907 dog gift

I edited a few like sneak dog out for expediency. I love dog breeds and dog training [basics]. Looks like individuals are searching for both a lot. Given that we have the need, lets review to Google and always check the source.

Type in the actual key phrase, putting quotes around it so Google searches for exactly what we wish. Google returns 5,59o,000 benefits, should you devote puppy breeds. Look in the top of right-hand corner with this number.

Ever heard of Sumantra Roy? Probably not. Hes a person who specializes in SEO and certain keyword research. He has devised a system called the Keyword Effectiveness Index or KEI to assess the potential of the keyword. I use a simpler version of it. Here it is:

KEI = Demand / Supply

That is - Demand separated by Supply. The larger the KEI the greater. Thus giving a basic KEI to you that ranges from 1-10. People compare this to the Richter Scale, and thus each successive number is dramatically better compared to last number.

Within our illustration above, the KEI for breed of dog could be.04, which isnt that good.

Dog Training Basics produces 45,600 benefits for Google. The KEI will be 4, which is wonderful. Hmmwait one minute. That ends our session. Bye. [Sound of running down the door and hall slamming]. Somewhat nerd humor there.

Execute a few more and see what you come up with. I did dog title and got a of.10, that will be awful. I also tried dog surprise, which got me a KEI of.07.

I frequently grab the highest KEI keywords and connect them back in the Overture software and test it again.

Incidentally, Wordtracker does this all for you. Try it at no cost and see how easy it's. Just keep in mind that they use different sources for both supply and demand than my example above, but that shouldnt make an excessive amount of a difference.

So now we should have a much smaller list that's good quality prospects on it.