Lawn Trimming Leaflets - Tips For Style and Distribution of Lawn Attention Leaflets to Residential Consumers
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Contractors need to remember they don't have to 're-invent the wheel' in regards to marketing. One of the standard forms of marketing for individuals within the Lawn and Garden Industry is marketing with brochures or flyers.Advertising with brochures is really a affordable method of acquiring new customers. In terms of response rates for flyers, you're far better ignore any industry standards, as your response rates may vary in accordance with flyer design, part of distribution, time of the year etc.There are a number of things to consider when assembling a flyer campaign:Design of flyer - the design of the flyer should take into consideration the original marketing components being Headline (or Hook), Body/Content and Proactive Approach Landscaping Company in Woodstock GA. The Headline / Hook should seize the reader's attention with all of the advantages they will get with your service. With the reader's attention you may describe all of the features and the way the consumer will benefit and ultimately you Call Them To Action with 'Call the GardenBusters on 1234.5678 to get a Free quote' or something similar to that.
Size and Colour of Flyer - An A5 leaflet could have plenty to say. Dark publishing on yellow paper-works well as the product is easy to read. With regards to design, all of this can be carried out to the family computer.
Timing of Distribution - demonstrably you're maybe not going to produce pamphlets for lawn mowing if it is snowing, therefore timing is crucial for your campaign. Similarly you will perhaps not supply pamphlets to some demographic that cannot afford your services.
Distribution methods - you may hire a Letterbox Distribution company to deliver all your flyers, or if it functions for you deliver 20-30 flyers in the street where you have completed work for an existing customer, or if you require the exercise deliver all the leaflets yourself.