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iHerb Rewards - How to Turn Bad Into Good When Too Much Competition Among Participants Gets hotter

iherb coupon code - iHerb Rewards is iHerb.com's equivalent of a Loyalty Program. A Loyalty Program is s strategy by retailers, both online and offline, to induce people to continue returning, as well as, buy even more.

I am a self-confessed raw food fanatic. But eating "raw" on a regular basis may not be realistic. So, I purchase my raw food "condensed" from natural health shops. I came across that buying them on the web is cheaper, plus more convenient, when you purchase them offline, since they offer deeply-discounted products.

(Meaning, if a pound of Spirulina sells $10 at Walmart, GNC,or Walgreens, you can buy the identical, or their equivalent at $5-$7 depending on which web store got the greater deal from your manufacturer.)

One the shops I frequent is iHerb.com. Last year, they created their very own Loyalty Program. Each buyer gets his or her own "iHerb Referral Code", any from it, the customer turns into a slew of benefits ranging from immediate cash discounts, added check-out discounts with respect to the amount purchased, free shipping given a particular level of purchase.

One benefit that got unnoticed by regular buyers will be the good thing about getting sales commissions across a specific quantity of levels after they give or promote their iHerb codes.

It ranged from your most of 4% with a low of 1% on the life of the customer.

The normal member shrugged the lowly commissions. Saying "Ooh shucks... 4%? 1%?... forget it!"

But the entrepreneurial segment, containing the 5% "usual suspects" didn't.

2 yrs later, when iHerb began publishing their top 20 "earners", the rush to advertise their particular iHerb codes, from the ranks with the unsophisticated marketers, began.

That's the first Bad.

An excessive amount of competition. So when there's competition from amongst first-time marketers, some unhealthy tactics came out.

Such as this one.

When the company promoted a "products review" contest with really hefty prizes (say, $10,000 for that to begin with, and $100 to the 100th place), some "No-bombing" surfaced.

It is because the product review is judged through the variety of "No" and "Yes" votes. The greater Yes votes, the harder chances that product reviewer will win. And the more No votes? You get the drift.

The practice got so bad that the Company had not been capable of ignore the complaints about it anymore. Their solution? Get rid of the "No" button, and simply leave the "Yes" button!

Touche! That was the initial Good.

The 2nd Bad.

The merchandise review area of the company site started to look like a circus because the majority of the product reviews that came out lately gave more prominence for their iHerb referral codes than the actual overview of the merchandise!

It is so laughable when you read such blurbs as 'Use this to get $10-Off A Purchase'! -- within the Headline Title with the Product Review!

The organization itself noticed this ugly development. They sent out a circulate that most reviews containing an iHerb referral code any place in the information of the product review "shall be removed" with a certain date.