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iHerb Rewards - How to Turn Bad Into Good When An excessive amount of Competition Among Participants Heats Up

iherb coupon code - iHerb Rewards is iHerb.com's equivalent of a Loyalty Program. A Loyalty Program is s strategy by retailers, both offline and online, to induce people to keep on coming back, and of course, buy more.

I am a self-confessed raw food fanatic. But eating "raw" all the time is probably not realistic. So, I purchase my raw food "condensed" from natural health shops. I discovered that buying them online is cheaper, and more convenient, when you purchase them offline, because they offer deeply-discounted products.

(Meaning, if your pound of Spirulina sells $10 at Walmart, GNC,or Walgreens, you can buy the identical, or their equivalent at $5-$7 based on which online store got the greater deal in the manufacturer.)

One spending budget I frequent is iHerb.com. In '09, they created their very own Loyalty Program. Each buyer gets his own "iHerb Referral Code", any by using it, the purchaser gets a slew of benefits including instant cash discounts, added check-out discounts based on the amount purchased, free shipping given a specific degree of purchase.

One benefit that got unnoticed by regular buyers is the good thing about getting commissions across a certain variety of levels when they give or promote their iHerb codes.

It ranged from the a lot of 4% to some low of 1% over the duration of the customer.

The ordinary member shrugged the lowly commissions. Saying "Ooh shucks... 4%? 1%?... forget it!"

Nevertheless the entrepreneurial segment, including the 5% "usual suspects" did not.

Two years later, when iHerb began publishing their top 20 "earners", the push to promote their very own iHerb codes, in the ranks from the unsophisticated marketers, began.

This is the first Bad.

An excessive amount of competition. When there's competition from amongst first-time marketers, some unhealthy tactics came out.

Like this one.

Once the company promoted a "products review" contest with really hefty prizes (say, $10,000 for the first place, and $100 for the 100th place), some "No-bombing" surfaced.

It is because the product review is judged from the variety of "No" and "Yes" votes. The harder Yes votes, the more chances that product reviewer will win. As well as the more No votes? You get the idea.

The practice got so bad that the Company was not able to overlook the complaints about it anymore. Their solution? Get rid of the "No" button, and just leave the "Yes" button!

Touche! Which was the initial Good.

The 2nd Bad.

The merchandise review section of the company site started to look like a circus as the majority of the product critiques that became available lately gave more prominence with their iHerb referral codes compared to the actual review of the product!

It's very laughable when you read such blurbs as 'Use this to get $10-Off A Purchase'! -- within the Headline Title with the Product Review!

The Company itself noticed this ugly development. They delivered a circulate that most reviews containing an iHerb referral code around the content of the product review "shall be removed" by way of a certain date.