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iHerb Rewards - How you can Turn Bad Into Good When Too Much Competition Among Participants Warms up
iherb coupon code - iHerb Rewards is iHerb.com's equivalent of a Loyalty Program. A Loyalty Program is s strategy by retailers, both online and offline, to induce customers to continue finding its way back, and of course, buy even more.
I am a self-confessed raw food fanatic. But eating "raw" all the time is probably not realistic. So, I purchase my raw food "condensed" from natural health shops. I discovered that purchasing them on the internet is cheaper, plus more convenient, by purchasing them offline, because they offer deeply-discounted products.
(Meaning, in case a pound of Spirulina sells $10 at Walmart, GNC,or Walgreens, you can purchase the identical, or their equivalent at $5-$7 based on which online store got the greater deal from your manufacturer.)
One the shops I frequent is iHerb.com. In '09, they created their very own Loyalty Program. Each buyer gets his own "iHerb Referral Code", any by it, the customer turns into a slew of benefits which range from immediate cash discounts, added check-out discounts depending on the amount purchased, free shipping given a certain level of purchase.
One benefit that got unnoticed by regular buyers is the advantage of getting commissions across a specific variety of levels when they give or promote their iHerb codes.
It ranged from the high of 4% with a low of 1% within the lifetime of the customer.
The ordinary member shrugged the lowly commissions. Saying "Ooh shucks... 4%? 1%?... forget it!"
However the entrepreneurial segment, comprising of the 5% "usual suspects" did not.
2 yrs later, when iHerb began publishing their top 20 "earners", the push to advertise their very own iHerb codes, in the ranks from the unsophisticated marketers, began.
That is the first Bad.
A lot of competition. And when there's competition from amongst first-time marketers, some unhealthy tactics arrived on the scene.
Such as this one.
If the company promoted a "products review" contest with really hefty prizes (say, $10,000 for that beginning, and $100 towards the 100th place), some "No-bombing" surfaced.
The reason being the merchandise review is judged through the number of "No" and "Yes" votes. The harder Yes votes, the greater chances that product reviewer will win. As well as the more No votes? You get the drift.
The practice got so bad the Company was not in a position to overlook the complaints about this anymore. Their solution? Get rid of the "No" button, and simply leave the "Yes" button!
Touche! That was the First Good.
The 2nd Bad.
The products review area of the company site started to seem like a circus since the most of the reviews that came out lately gave more prominence to their iHerb referral codes compared to the actual report on the product!
It's so laughable while you're reading such blurbs as 'Use this to acquire $10-Off Your First Purchase'! -- in the Headline Title from the Product Review!
The organization itself noticed this ugly development. They sent out a circulate that reviews containing an iHerb referral code any place in the information with the product review "shall be removed" by a certain date.