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iHerb Rewards - The way to Turn Bad Into Good When An excessive amount of Competition Among Participants Gets hotter
iherb coupon code - iHerb Rewards is iHerb.com's equivalent of a Loyalty Program. A Loyalty Program is s strategy by retailers, both offline and online, to induce people to continue finding its way back, not to mention, buy more.
I'm a self-confessed raw food fanatic. But eating "raw" all the time may not be realistic. So, I buy my raw food "condensed" from natural health shops. I stumbled upon that buying them online is cheaper, and more convenient, when you purchase them offline, since they offer deeply-discounted products.
(Meaning, if a pound of Spirulina sells $10 at Walmart, GNC,or Walgreens, you can buy the same, or their equivalent at $5-$7 depending on which online store got the greater deal from your manufacturer.)
One the shops I frequent is iHerb.com. Last year, they created their very own Loyalty Program. Each buyer gets his or her own "iHerb Referral Code", any by using it, the customer receives a slew of benefits ranging from immediate cash discounts, added check-out discounts with respect to the amount purchased, free delivery given a particular level of purchase.
Just one benefit that got unnoticed by regular buyers is the good thing about getting commissions across a certain quantity of levels after they give or promote their iHerb codes.
It ranged from a high of 4% to some low of 1% over the lifetime of the consumer.
The normal member shrugged the lowly commissions. Saying "Ooh shucks... 4%? 1%?... forget it!"
However the entrepreneurial segment, comprising of the 5% "usual suspects" failed to.
A couple of years later, when iHerb began publishing their top 20 "earners", the rush to promote their particular iHerb codes, from your ranks from the unsophisticated marketers, began.
That's the first Bad.
A lot of competition. So when there's competition from amongst first-time marketers, some unhealthy tactics came out.
Such as this one.
If the company promoted a "products review" contest with really hefty prizes (say, $10,000 for that beginning, and $100 towards the 100th place), some "No-bombing" surfaced.
The reason being the merchandise review is judged by the quantity of "No" and "Yes" votes. The greater Yes votes, the more chances that product reviewer will win. And the more No votes? You get the drift.
The practice got so bad that the Company wasn't capable of overlook the complaints about this anymore. Their solution? Get rid of the "No" button, and simply leave the "Yes" button!
Touche! That has been the initial Good.
The Second Bad.
These products review portion of the company site started to seem like a circus as the majority of the product reviews that became available lately gave more prominence for their iHerb referral codes compared to the actual report on the merchandise!
It is so laughable when you read such blurbs as 'Use this to get $10-Off Your First Purchase'! -- in the Headline Title from the Product Review!
The Company itself noticed this ugly development. They sent out a circulate that most reviews containing an iHerb referral code around this content of the product review "shall be removed" by way of a certain date.