Twitter the Ultimate Multi Million Mobile Social Media Platform1048096
De BISAWiki
The much-hyped Wall Street offering Twitter lined up investors to sell 70 million shares at $26 a piece. Shares jumped in the opening minutes of trading to as high as $50 but cooled off since then .Earlier many banker buddies who locked in their share orders at the $26 offering price, are in the profit for now Twitter has managed to raised about $1.8 billion by selling the shares at $26 of whihc the Funds will be used to invest in its business and employees. At $26 a share Twitter valued itself at up to $18.2 billion, depending on the share count used to calculate the market cap. At Friday’s closing of $41.65, Twitter’s market cap could approach $30 billion.
Wall Street’s infatuation with Facebook Inc.’s social network and LinkedIn Corp.’s online professional network bodes well for Twitter. Like Facebook and LinkedIn, Twitter runs a bustling service that relies on free content posted by its users.
With about 200 million users, Twitter is the smallest of the bunch, based on the company’s most recent disclosures about its size. LinkedIn has nearly 240 million users while Facebook boasts nearly 1.2 billion active users.
That gap leaves Twitter more room to grow, a prospect that typically appeals to investor,and looking at Mobile Social Media trends, Twitter is just the begining as there are more similar platforms like Foursquare , pinterest and many others probably joining the queue soon
The Impact of Mobile Social Media Platforms
Mobile advancement has become a giant in the technology field, The "Always ON- Always Connected "technology allows people who can’t afford expensive notebook computer to switch to smartphone these days to access the internet, when and where you need it.
If you take a look at recent development trends in technology, you will notice smartphones can get a lot smarter! Just look at the advancements they’re making in augmented reality on mobile devices, there see no end for new possibilities with new smart mobile technologies
Mobile social media creates new and exciting ways for businesses to connect with consumers. Information like location and time can be used to produce a compelling consumer experience. For example restaurants giving consumers details of its breakfast or lunch menus depending on the time the data was accessed. This could be followed by a discount coupon valid for a couple of hours and directions to the nearest restaurant.
So as you’re planning for social engagement with your customers, remember to think mobile. If you haven’t yet established a mobile and social media strategy, remember start now Start with building a presence on Mobile social Media paltform like twitter , Facebook ,Foursquare and make sure that every campaign is mobile friendly for smartphone and tablet users.
