Krystle87
De BISAWiki
iHerb Rewards - How to Turn Bad Into Good When A lot of Competition Among Participants Heats Up
iherb coupon code - iHerb Rewards is iHerb.com's equivalent of a Loyalty Program. A Loyalty Program is s strategy by retailers, both offline and online, to induce customers to continue finding its way back, not to mention, buy even more.
I am a self-confessed raw food fanatic. But eating "raw" all the time is probably not realistic. So, I buy my raw food "condensed" from natural health shops. I stumbled upon that purchasing them on the web is cheaper, and more convenient, by purchasing them offline, simply because they offer deeply-discounted products.
(Meaning, in case a pound of Spirulina sells $10 at Walmart, GNC,or Walgreens, you can purchase the identical, or their equivalent at $5-$7 based on which online shop got the greater deal from the manufacturer.)
One the shops I frequent is iHerb.com. In '09, they created their very own Loyalty Program. Each buyer gets his own "iHerb Referral Code", any from it, the purchaser turns into a slew of advantages which range from instant cash discounts, added check-out discounts with respect to the amount purchased, free freight given a specific level of purchase.
One benefit that got unnoticed by regular buyers will be the advantage of getting commissions across a specific number of levels when they give or promote their iHerb codes.
It ranged from your high of 4% with a low of 1% on the life of the consumer.
The standard member shrugged the lowly commissions. Saying "Ooh shucks... 4%? 1%?... no way!"
But the entrepreneurial segment, containing the 5% "usual suspects" didn't.
2 yrs later, when iHerb began publishing their top 20 "earners", the rush to promote their own iHerb codes, from the ranks with the unsophisticated marketers, began.
That's the first Bad.
An excessive amount of competition. And when there's competition from amongst first-time marketers, some unhealthy tactics came out.
Such as this one.
If the company promoted a "products review" contest with really hefty prizes (say, $10,000 for the to begin with, and $100 towards the 100th place), some "No-bombing" surfaced.
It is because the merchandise review is judged from the quantity of "No" and "Yes" votes. The greater Yes votes, the greater chances that product reviewer will win. And the more No votes? You get the idea.
The practice got so bad that the Company was not capable of ignore the complaints about this anymore. Their solution? Dispose off the "No" button, and just leave the "Yes" button!
Touche! Which was the very first Good.
The next Bad.
The merchandise review section of the company site begun to seem like a circus as the most of the product critiques that became available lately gave more prominence for their iHerb referral codes than the actual report on the merchandise!
It is so laughable while you're reading such blurbs as 'Use this to obtain $10-Off The first Purchase'! -- within the Headline Title with the Product Review!
The organization itself noticed this ugly development. They sent a circulate that most reviews containing an iHerb referral code anywhere in the information with the product review "shall be removed" by way of a certain date.
