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iHerb Rewards - How you can Turn Bad Into Good When A lot of Competition Among Participants Gets hotter
iherb coupon code - iHerb Rewards is iHerb.com's equivalent of a Loyalty Program. A Loyalty Program is s strategy by retailers, both offline and online, to induce customers to continue finding its way back, and of course, buy even more.
I am a self-confessed raw food fanatic. But eating "raw" all the time is probably not realistic. So, I purchase my raw food "condensed" from natural health shops. I stumbled upon that buying them online is cheaper, and more convenient, by buying them offline, simply because they offer deeply-discounted products.
(Meaning, in case a pound of Spirulina sells $10 at Walmart, GNC,or Walgreens, you should buy the identical, or their equivalent at $5-$7 depending on which online shop got the higher deal in the manufacturer.)
One the businesses I frequent is iHerb.com. In '09, they created their very own Loyalty Program. Each buyer gets his or her own "iHerb Referral Code", any by it, the purchaser turns into a slew of benefits including instant cash discounts, added check-out discounts based on the amount purchased, free shipping given a particular level of purchase.
Just one benefit that got unnoticed by regular buyers is the good thing about getting commissions across a particular number of levels after they give or promote their iHerb codes.
It ranged from a high of 4% to some low of 1% on the duration of the customer.
The ordinary member shrugged the lowly commissions. Saying "Ooh shucks... 4%? 1%?... no way!"
Nevertheless the entrepreneurial segment, comprising of the 5% "usual suspects" didn't.
A couple of years later, when iHerb began publishing their top 20 "earners", the frenzy to promote their own iHerb codes, in the ranks of the unsophisticated marketers, began.
That is the first Bad.
An excessive amount of competition. When there's competition from amongst first-time marketers, some unhealthy tactics became available.
Like this one.
When the company promoted a "products review" contest with really hefty prizes (say, $10,000 for the beginning, and $100 for the 100th place), some "No-bombing" surfaced.
This is because the product review is judged through the number of "No" and "Yes" votes. The greater Yes votes, the more chances that product reviewer will win. And also the more No votes? You get the drift.
The practice got so bad the Company wasn't capable of overlook the complaints regarding it anymore. Their solution? Get rid of the "No" button, and simply leave the "Yes" button!
Touche! Which was the initial Good.
The next Bad.
The products review section of the company site begun to seem like a circus because the most of the reviews that became available lately gave more prominence to their iHerb referral codes than the actual report on the item!
It's very laughable while you're reading such blurbs as 'Use this to acquire $10-Off Your First Purchase'! -- inside the Headline Title with the Product Review!
The Company itself noticed this ugly development. They delivered a circulate that most reviews containing an iHerb referral code any place in the content with the product review "shall be removed" by way of a certain date.