Social Networking - Another Great Advertising Method?
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Social Networking - Another Great Advertising Method?
With so much curiosity about how social networks function, one begins to wonder when there is marketing potential within these social networks?
I've been seeing social media for a while now. Actually I'm an associate of numerous social media web sites including http://www.myspace.com/ and https://www.linkedin.com just...
There has been a virtual explosion of social-networking internet sites in the past few years. Even the players like Google, Yahoo and MSN are receiving into it.
With so much curiosity about how social networks work, one begins to wonder when there is marketing potential within these social networks?
I've been watching social network for quite a while now. In fact I am an associate of numerous social-networking internet sites including https://www.linkedin.com and http://www.myspace.com/ just to name two.
I joined partly because I wished to see what they were, but moreover to see on SEM what effect social network would have in-the coming years.
I've been a member of numerous ser-vices for quite a while and the reach these sites have is extraordinary.
Like, from my LinkedIn network of seven people I've an extended network of over 12,600 people.
Suppose - I'm only a click or two away from close to 13,000 other people who share my similar interests ranging from what I like to watch on TV to work I could provide to them.
Through their connections and my connections, I am connected to people starting from the American Cancer Society, to Sun Microsystems to the University of Texas to Google.
But what marketing possibilities exist for Social-networking?
Well, let's examine MySpace.
MySpace is one of the top sites on line today. Visiting see benistar seemingly provides aids you could give to your dad. I-t racked up 9.4 billion page-views in August 2005 (more than Google) and new customers are signing up at-a mind-boggling rate of 3.5 million a month.
MySpace is typical of where todays 18-30 year old would go to manage their electronic life. I-t allows people to publish pictures of themselves and their friends, develop a blog, record their favorite groups, view and share videos, suggest activities to do and lists some people they consider friends. It is on this 'Friends List' where a lot of the opportunities lie.
All forty million-plus people of MySpace possess a friends site that lists people that person considers their friend. This can be a listing of people that they're interested in talking to and about, as well as reading from on a regular basis. They can send you messages, discuss your images, read your websites, as well as abandon messages that you can then share with the others once you add someone as your friend. This really is an opportunity for quick feedback about you.
The capability to add friends to your site is crucial for marketing to MySpace consumers. In accordance with Courtney Holt, head of new media and strategic marketing at Interscope Records, 'This generation is growing up with no ever observed programmed media. 'They do not think in terms of the record, and they don't think in terms of a TV schedule. They think when it comes to TiVo, P2P, AOL, and naturally MySpace.
You can see how this could develop.
Let us say you develop a MySpace account to speak about your product or service. We discovered Blog | updateinfokorea | Kiwibox Community by searching Google Books. You website about this and seek out your interests that may be shared by others. This fresh benistarwebsitezlt blog on CULTUREINSIDE website has a myriad of staggering aids for the meaning behind it.
After this you ask them to be your friend. Once they become a friend you start your 'comfortable offer' selling your solution to them. Should people require to discover more about view site, there are many online libraries you could investigate.
As they grow to appreciate it, they begin blogging and sharing it. Quickly thousands or even thousand of individuals are referring to you and your product or service.
Do not think this can work?
I'd like to give you some situations. There are many groups who have gotten their start on MySpace. By just hosting a few of their music o-nline and blogging about them-selves they created a following. Soon they'd file deals and contracts arranged.
Of course to use ser-vices like MySpace you-need to get anything this marketplace needs. If you don't then you probably shouldn't put an excessive amount of effort into MySpace.
But that will not mean other social network opportunities should be ignored. When I mentioned previously, Linked-in is more of a specialist introduction service. If your service or product fits here then by all means investigate it more.
And there are the others also. Ser-vices such as Flickr, Yahoo!s MyWeb, http://del.icio.us and more.
So if you have ever wondered what other online options may be on the market, con-sider social-networking. It may be another great internet marketing channel..