Top Methods For Using Web 2.0 To Market Your Business

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I cant tell you if Web 2.0 is right for your company but I can tell you its something to be familiar with Ignoring it means ignoring a possible tool that could be valuable in helping you get mo...

Today we hear a lot about Web 2.0″. It looks neat and its modern to share with you blogging and social networking. But does it certainly affect our businesses? Is Web 2.0 just for children and tech-hipsters or is it something we business people should use to help promote our businesses?

I cant tell you if Web 2.0 is right for your company but I can tell its something to you to be familiar with Ignoring it means ignoring a possible instrument that may be important in aiding you have more clients.

Therefore, to help you get going in contemplating Web 2.0 for your organization, here are a few things for you to take into account.

1. Have an idea.

Dont dive in just because its cool or because you read a write-up about this. Be clear about what youre attempting to achieve, what time frame you're taking care of and how much youre prepared to invest. Like any part of your business - plan ahead.

2. Make sure that your target market is online.

Web 2.0 tools are exciting but useless if the folks who see your stuff won't need everything you offer. Or if they dont look to the Net for information to assist them get everything you offer, in that case your efforts is likely to be less effective. Like all marketing route, it only works if your prospective customers are there to see (or hear) your message and they are sensitive to it.

3. Create great content.

Web 2.0 may be the cultural web but its still content-driven. Lousy content contributes to bad marketing, irrespective of how elegant it is. Make your content interesting, appropriate and real. Put your-self in your customers sneakers and answer their questions with your content.

4. Dont provide.

Help, inform, inform but do not sell. Web 2.0 is about people connecting by helping each other. No salesman helped! Think training, maybe not advertising. Offer of use, nuts and bolts stuff or honest views they can feel. Thats how you develop trust and credibility that bring about new client relationships.

5. Start with a free hosted website.

www.Wordpress.com and http://www.Blogger.com both have simple and very useful websites you are able to setup free of charge. We discovered Kyle Kenney Activity Streams MYA Space by browsing books in the library. Use them to start blogging and get a feel for how it works and how people use Web 2.0. Swim your bottom in the water before diving in.

6. Keep in touch with children

Talk to some children (ages 8 to 18) and learn how they make use of the web. They're the trend-setters. What theyre doing now, the remainder of us is going to be doing soon. Learn what they are doing and why. This helps you understand the net from the different perspective. Dig up more on this affiliated URL by browsing to blair stover profile.

7. Do it yourself.

Web 2.0 is about being true. Their true people connecting together. Its ok to employ a pro to help you. But to keep it real, ensure you or your employees produce the content and do the task. Usually people will know youre faking it.

8. Buy a camcorder and start shooting

Go to Most useful Buy or Radio Shack and buy a cheap camcorder, tripod and lapel microphone. Buy 20-30 tapes too. Then take a week-end and shoot film. Practice, practice, practice. If you think you know anything, you will likely want to discover about account. Get comfortable being on camera therefore youre perhaps not worried or dorky. Then, write an interesting or of use how-to sketch and film it. Use Microsoft MovieMaker to modify and then publish to http://YouTube.com.

9. Buy an inexpensive audio camera

MusicBarn.com features a package that features M-Audios MobilePre USB saving interface. Add a microphone and you've a top quality setup to record podcasts and MP3 audio recordings whenever you need. This stylish this month use with has collected provocative lessons for the purpose of it. Then buy NGWave sound editing software to create it sound professional and youre running a business.

10. Surf till it Hurts

Google Videos, search websites, YouTube, http://Del.icio.us, Digg, Reddit, StumbleUpon, Technorati and other social networking websites. Get a feel for who goes there and how they work. Become a part of some social-media communities. Make new friends on the web. Immerse yourself within the Web 2.0 culture if it might fit your marketing programs and so you know how it operates..