What Makes a Great Stock Photograph?

De BISAWiki

A common question many photographers ask is what makes a great stock photograph ? To answer this question it's a good idea to think about the needs of the buyers of stock photos. Knowing why they buy the images they do can give you great insight into knowing what types of photos are in demand.

Many buyers of stock photos do so for use in their website content, or online advertising. So before you take a picture you should ask yourself, will this photo be useful? Buyers want crisp, clean images that can be used for their businesses. Some of the most successful stock photos feature smiling people, business related scenes, health, wellness, and lifestyle related images.

Another aspect of a successful stock photo is its uniqueness. One of the reasons many photos sell well is due to their ability to evoke a sense of emotion. If the picture makes someone feel a certain way it can me quite marketable. Always think what you can do to make an image stand out. It might be using different angles, contrasts, or lighting. If you can get the emotions of love, loyalty, teamwork, or success to come across in your photo you'll have a winner. One of the things that is always required of great photos is that they are clear and high quality. Image noise should be kept to a minimum and they should be in focus and convey a clear message. Always remove from the frame anything that makes the image busy and takes away from the overall theme of the shot.

Remember that great stock photos tell a story and convey a specific message. Always think about your shot before you take it. Constantly look for opportunities to capture a moment that communicates a specific narrative. Does the shot convey a sense of how good that food would taste, or maybe it illustrates a successful business meeting? Use your imagination and try different concepts to create award winning photography.

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